Welcome to the Estella blog!

The Estella blog offers the latest in baby & children’s designer fashion, accessories, toys, and more! Stay up to date on your favorite luxury brands, brought to you straight from real children’s clothing designers & insiders. Plus, get exclusive deals & information on exclusive events in NYC, enjoy interviews with our favorite industry bloggers & tastemakers, and read up on the latest in pregnancy & parenthood. Oh, and did we mention we have a ton of DIY projects the whole family can enjoy? Check out our most recent articles below & head on over to Estella to shop our latest arrivals!

Happy Halloween!

By - POSTED Oct 31, 2014

Girls Dresses - Gugguu AW14Designer Toddler Clothing - Gugguu AW14baby-clothes-gugguu-aw14Gugguu AW14 - Organic Toddler ClothesGugguu AW14 - Organic Baby & Toddler ClothesGugguu AW14Gugguu AW14 - Toddler Boys' Clothing

Happy Halloween! Here is some black & orange fashion inspiration, courtesy of Gugguu’s fall 2014 collection. The Finnish line of toddler and baby clothes features everyday basics that are comfortable and practical yet still stylish and unique – bold colors, asymmetrical zippers, and harem-style pants keep the collection fresh. Plus, Gugguu’s clothes are all manufactured close to home in the neighboring Baltic’s, and the pieces are all 100% organic cotton. Check out the brand’s website to view the entire collection.

Have a very happy and safe Halloween! Share ghost stories, cook up some spooky treats, and enjoy the carved pumpkins one last night. And, if tomorrow you are looking for ideas on what to do with the overload of candy in your home, be sure to check out this post from last year.

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Kids’ Fashion :

Laid Back Fall at Babesta

By - POSTED Oct 29, 2014

Kids' Fashion Fall 2014Toddler Clothes for Fall 2014toddler-clothes-fall-2014Designer Kids' Clothes - Fall 2014Fall 2014 Fashion for KidsKids Clothes Fall 2014Fall Fashion for Kids

NYC’s Babesta recently released the fall edition of its “magalog,” The Beat, and it’s full of fall fashion must-haves for babies and toddlers, tips on building the perfect nursery or baby registry, and interviews with industry designers and trendsetters. This black-and-white editorial, “Unplugged” takes a laid-back approach to fall fashion’s most comfortable designer children’s clothing. Featuring brands like Mini Rodini, NUNUNU, and Munster, the shoot’s cozy looks are cool, comfortable, and easy-to-wear; perfectly practical and appropriate for weekends relaxing at home, active days at school, or (swiftly approaching!) vacation days spent hanging out with friends. View the entire shoot & rest of The Beat here, including direct links to shop the threads.

(Images via Babesta’s The Beat. Photography by the talented Katrina Tang)

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Just In :

Prefresh Tees

By - POSTED Oct 27, 2014

Prefresh Tees - Hello LadiesPrefresh Tees - Old SchoolPrefresh T-Shirts - Slam Dunks

Just in for fall: bold and humorous toddler graphic tees from Portland-based designer kids’ clothing brand Prefresh! Designed by Tiffany and Jason Taylor, the brand designs and manufactures t-shirts, sweatshirts, jackets, & accessories for girls and boys that are as awesome as the kids wearing them. The brand’s raglan t-shirts are made from a soft and thick cotton blend that, when paired their long sleeves, will keep your toddler warm all season long. Plus, they all feature clever phrases on the front that kids and parents alike will appreciate – “Hello Ladies,” and “Lets Blame the Sugar,” are a few of our favorites. Comfortable, practical, and full of personality, Prefresh tees are the perfect complement to kids’ busy and active days. Head on over to Estella to shop the entire Prefresh collection!

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Happy Weekend :

Estella’s Weekly Roundup

By - POSTED Oct 24, 2014

Girls' Dresses - Plaid for Fall

Daylight Savings ends next weekend! Chic lighting for kids rooms.

What a fun idea: DIY window clings for home or car rides.

The best websites for new or expecting parents from Red Tricycle.

Such cute fall style for toddler girls & boys from Paul & Paula.

Anna Wintour’s touching tribute to Oscar de la Renta.

We’re giving away ten of our hand-knit rattles! Enter here.

Kid-friendly, non-toxic Halloween makeup for sensitive skin.

October is National Sleep Safety Month? Some important tips.

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Giveaway :

Win one of our Knit Baby Rattles!

By - POSTED Oct 23, 2014

Baby Toys - Estella Taxi RattleBaby Toys - Estella RattlesDesigner Baby Toys - Estella TaxiBaby Toys - Estella Knit RattlesEstella Baby Rattle - Race Car

Good news! We are giving away 10 of our Estella hand-knit baby rattles! Soft, high-quality, and hand-made, these baby toys are full of character and a wonderful alternative to the mass-produced plastic or hard-edged baby rattles on the market. The bold colors, lovely rattle sound, and unique shapes will keep baby engaged and entertained, while the humorous shapes and styles (like the purse, Metrocard, or mustache) will amuse parents. We’ve also just introduced three new shapes to our collection of knit designer baby toys: the pretzel, American flag, and bunny rattles. The perfect baby shower gift, keepsake, or addition to baby’s nursery, these soft baby rattles are unique and charming must have for babies and new parents! Enter to win here.

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