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"New Arrivals"

Back in Stock: Electrik Kidz Baby Gowns

By - Posted Nov 25, 2014
The Electrik Kidz Baby Gowns are back in stock! Available in the ruler (seen above), mermaid, and constellation prints, these organic gowns are a must-have addition to your little one's collection of baby clothes. Not only are these gowns cute and soft, but they're also practical and versatile for new parents: fold-over mitts keep babies from unintentionally scratching themselves and an easy tie at the bottom makes for quick and easy diaper changes. They also make perfect baby gifts - pair with a baby rattle or one of our READ MORE
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Just In: Atsuyo et Akiko Sequin Heart Pillows

By - Posted Nov 10, 2014

Just in from Atsuyo et Akiko: these sequin heart decorative pillows! Available in two sizes in gold or pink, these cushions feature a blinged-out front and linen back that includes a cute pocket for tiny treasures. These statement cushions will add a whole lot glam to any baby nursery, bedroom, or play space, and we'd expect nothing else from the Brooklyn-based brand (and its designers Atsuyo Yang and Akiko Mukae) known for creating baby & toddler girls' clo...READ MORE

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Just In: Prefresh Tees

By - Posted Oct 27, 2014
Just in for fall: bold and humorous toddler graphic tees from Portland-based designer kids' clothing brand Prefresh! Designed by Tiffany and Jason Taylor, the brand designs and manufactures t-shirts, sweatshirts, jackets, & accessories for girls and boys that are as awesome as the kids wearing them. The brand's raglan t-shirts are made from a soft and thick cotton blend that, when paired their long sleeves, will keep your toddler warm all season long. Plus, they all feature clever phrases on the front that kids and parents alike will ap...READ MORE
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Lines we Love: Beau Loves, Part 2

By - Posted Oct 15, 2014
A few more images from the Beau LOves' AW14 collection! Founded in 2010 by Faye Wilde after she had her son Beau, the line is full of comfortable, 100% cotton designer baby & toddler clothes for boys and girls that are modern, bold, and practical. For fall 2014, the co...READ MORE
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Just in: Atsuyo et Akiko

By - Posted Oct 8, 2014
The fall 2014 Atsuyo et Akiko collection, Royal, has arrived at Estella! The Brooklyn-based brand's designers, Atsuyo Yang and Akiko Mukae, have a talent for designing and producing clothes for baby and toddler girls' clothes that are feminine, whimsical, and imaginative. Always one to embrace girly details, lots of sequins, and ...READ MORE
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